Master social media content analysis to uncover hidden patterns

Tap into advanced social media content analysis to compare the performance of different content pillars and discover strategies for content optimization.

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Leader in Social Media Analytics Category

High Performer social media analytics tool for brands and businesses.

High Performer Enterprise
High Performer Small Business
Momentum Leader Fall
High Performer Europe
  • Beko
  • Booking
  • TBWAI
  • Rolls Royce
  • Brother
  • Honda
  • Volvo

Enhance your social media strategy with AI content pillars

Discover what resonates with your audience by exploring insights on different AI content themes. Fine-tune your posts to create a social media strategy that truly connects.

social media content analysis enhance social media strategy

Get AI content segmentation from competitors

Stay ahead by seeing what works for others in your industry. Compare your content with top competitors to learn from their successes and sharpen your own approach.

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The campaign post tagging feature has allowed us to very efficiently analyze our content strategies.

Caitlin Duffy, Founder & Consultant at Roisin Consulting

Tag and group social media posts by event or campaign

Zero in on what matters by searching through posts and tagging them for specific events or campaigns. Get clear insights on what’s working and make each campaign better than the last.

social media content analysis tag

Build on past successes with historical content insights

See the bigger picture with a look back at content trends over time. Build on what’s worked in the past to create a strategy that’s ready for tomorrow.

social media content analysis build

How to track engagement rate in Socialinsider

Sociainsider’s social media analytics, competitors analysis tools allow you to measure social media performance, run audits, and compare performance.

Step 1

Start by creating a trial account to Socialinsider

Step 2

Add your competitors and connect the profiles you manage

Step 3

Get all the engagement metrics for any business account

Step 4

Compare your performance against your top competitors

Step 5

Perform a cross-channel analysis to evaluate your performance.

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Get competitive insights and explore social media analytics metrics

Competitor analysis and benchmarks

Perform a detailed competitor analysis to gain insights on industry trends and best practices.

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Social media analytics and reports

Get the best social media dashboard to analyze your social media performance and gain a competitive advantage

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Posts tagging

Automatically tag social media posts based on keywords or topics. Get insights about different content pillars’ performance and optimize your strategy based on the results.

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Social media data integration

Leverage large social media data sets to add more value to your products and increase your business.

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What they say about us

  • "Customer service has been one of my favourite features as well. You guys are just phenomenal. Your team is so responsive and very friendly and helpful. Which is not the norm."

    Caitlin Duffy Roisin Consulting

  • "Socialinsider helped us understand whether we're improving or decreasing especially compared to the other accounts that we follow."

    Declan Seachoy Trades Union Congress

  • "Socialinsider allows for a competitor analysis that gives an insight to performance relative to the market."

    Victor Mukubvu Mitsubishi Electric

  • "The sentiment analysis is amazing for Instagram hashtags. This new social media listening dashboard helped me in long-term planning."

    Giuseppe Veturi Havas Media Network

  • "We are using this social media analytics dashboard for all our 40 social media clients. We can have all the performance data in one single place."

    Arnold Vieriu Tribal Worldwide

  • "With Socialinsider, our team became more efficient. We do not need to spend time on social media data gathering. Instead, we can focus on insights and analysis."

    Yana Bushmeleva Fashionbi

  • "We use Socialinsider for day-to-day social media insights if we need to outline any simple strategic changes or review the performance of certain social posts."

    Nick Radclyffe CEO at Hype Lab

  • "On average, a social media report for a brand requires 1 to 2 hours of work with Socialinsider, where it used to require a full day to gather the data."

    Dorra Lunet Hanging Gardens Agency

  • "Socialinsider has saved us more than $16k per year. It has enabled us to save time on monthly reports and complex long-term analyses."

    Mohamed El-Daly Create Media

Frequently Asked Questions

Got a question? We've got answers.

Why run an analysis of social media posts?

Understanding which content buckets and social media campaigns are most successful in helping a brand accomplish its social media goals is essential for content strategy and budget optimization, which are important factors for business growth.

How to get insights into social media campaigns or content pillars performance?

For an in-depth content analysis of social media posts, you can turn to a social media analytics tool that puts together social media campaign analysis reports based on your indicated terms and criteria.

When performing a post analysis, it’s important to look at several metrics, such as engagement, impressions, reach, and clicks, and interpret the data based on your social media objectives.

How can Socialinsider help you automate your social media post analysis?

Socialinsider provides social media campaign performance data analyzed from multiple perspectives. By looking at both your branded and your competitors’ best-performing content pillars, you can gain multiple content optimization ideas and improve your social performance.

Ready to improve your social media content strategy?

Look at in-depth social media content data and get strategic insights that will help you optimize your social media content strategy and gain a competitive advantage.