X (former Twitter) Stats 2024 can you ease your reporting
X (former Twitter) statistics for 2024, including metrics like engagement, views and usage
X (former Twitter) - Best time to post for the Travel industry
The best time to post on X (former Twitter) for the brands in the Travel sector is late at night, by Eastern Time.
On Twitter, the best time to post is between 02.00 AM - 04.00 AM, indicating an average post engagement rate of 0.09%.
The least useful time to post is 04.00 PM, with a value of 0.01%, since not many followers are online.
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X (former Twitter) - Best time to post for the Media industry
For the brands in the Media industry, the best time to post on X (former Twitter) is 06.00 PM.
In the Media industry, if you post according to the best time to post metric, you get an average engagement rate of 0.017%.
The least favoured time to post on X (former Twitter) for the brands in the Media sector is between 06.00 AM - 08.00 AM, with an average engagement rate of 0.004%.
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X (former Twitter) - Best time to post for the Magazines & Journals industry
The best time to post on X (former Twitter) for the Magazines & Journals industry is at night.
For the brands in the Magazines & Journals industry, the best time to post is between 09.00 PM - 10.00 PM, indicating an average engagement rate of 0.014%.
The least useful time to post for the Magazines & Journals industry on X (former Twitter) is between 08.00 AM - 10.00 AM, when the average engagement rate reaches 0.004%.
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X (former Twitter) - Best time to post for the Jewelry industry
For the Jewelry sector, the best time to post on X (former Twitter) is between 08.00 AM - 09.00 AM.
If you want an average engagement of 0.3%, you should mostly post in the morning, between 08.00 AM - 09.00 AM.
The least useful time to post on X (former Twitter) for the Jewelry sector is between 02.00 AM - 04.00 AM, when the engagement rate drops significantly to 0.04%.
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X (former Twitter) - Best time to post for the Home & Living industry
The best time to post for the brands in the Home & Living sector is mostly at night.
If you post on X (former Twitter) between 03.00 AM - 04.00 AM, that’s the best time to post for your niche in the Home & Living industry, indicating an average engagement rate of about 0.32%.
The least useful time to post for the Home & Living industry is between 02.00 PM - 04.00 PM, when the engagement rate is very low, of about 0.04%.
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X (former Twitter) - Best time to post for the FMCG Food industry
For the FMCG Food industry, the best time to post on X (former Twitter) is the interval between 12.00 PM - 14.00 PM.
The average engagement rate for the FMCG Food sector during the best time to post indicates 0.12%.
For the least useful time to post, the chart indicates the night hours, between 02.00 AM - 04.00 AM, indicating an average engagement rate of 0.02%.
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X (former Twitter) - Best time to post for the Beverages industry
For the brands in the Beverages sector, the best time to post on X (former Twitter) is between 06.00 AM - 08.00 AM.
The engagement rate for the best time to post for the Beverages industry is 0.15%.
For the least useful time frame for the Beverages sector on X (former Twitter), the average engagement rate is 0.03% for the interval between 06.00 PM - 08.00 PM.
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X (former Twitter) - Best time to post for the Fashion industry
For the Fashion industry on X (former Twitter), the best time to post is between 04.00 AM - 06.00 AM.
For the best time to post on X (former Twitter), the average engagement rate for that interval, for the Fashion industry, is 0.05%.
The least useful time to post for this sector is between 06.00 PM - 10.00 PM, when the average engagement rate is 0.05%.
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X (former Twitter) - Best time to post for the Beauty industry
When it comes to the Beauty sector, the best time to post on X (former Twitter) is immediately after midnight.
The best time to post on X (former Twitter) for the brands in the Beauty sector is between 02.00 AM - 04.00 AM, with an average engagement rate of 0.08%.
The least useful time to post for this industry, when users are offline, is between 12.00 PM - 02.00 PM, indicating an average engagement rate of 0.017%.
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X (former Twitter) - Best time to post for the Automotive industry
The best time to post on X (former Twitter) for the Automotive industry is in the afternoon.
For the brands in the Automotive industry, the best time to post on X (former Twitter) is in the interval between 12.00 PM - 02.00 PM, when the average engagement rate is 0.065%.
The interval when the followers interested in the Automotive industry are offline, between 04.00 AM - 06.00 AM, the average engagement rate is the lowest, indicating 0.015%.
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X (former Twitter) - Best time to post for the Arts & Crafts industry
For the Arts & Crafts sector, the best time to post on X (former Twitter) is mostly at night.
The best time to post on X (former Twitter) for the brands in the Arts & Crafts sector is between 01.00 AM - 03.00 AM, indicating an average engagement rate of 0.12%.
The least useful time to post due to the low engagement rate (0.02%) is in the interval between 05.00 AM - 08.00 AM.
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X (former Twitter) - Best time to post for the Airlines industry
For the brands in the Airlines industry, the best time to post is early in the morning.
The best time to post on X (former Twitter) for the Airlines industry is in the interval between 08.00 AM - 10.00 AM, when the average engagement rate reaches 0.014%.
The least useful time to post on X (former Twitter) for the Airlines industry is between 06.00 PM - 08.00 PM, indicating the lowest average engagement rate of 0.003%.
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X (former Twitter) - Average engagement rate evolution
The average engagement rate evolution on X (former Twitter) indicates the highest high in December.
The highest average engagement rate was registered in April and December, indicating 0.045%.
At the other end, the lowest average engagement rate was recorded in September, indicating 0.03%.
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X (former Twitter) - Average engagement rate across top industries
The average engagement rate on X (former Twitter) across top industries varies from the Fashion sector to the Airlines industry.
The highest average engagement rate on X (former Twitter) is indicated by the Fashion sector, with 0.16%, while the lowest value for this metric was registered by the Airlines industry with 0.01%.
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Frequently Asked Questions about X (former Twitter) Statistics
1. How can X (former Twitter) statistics help digital marketers?
Digital marketers use X (former Twitter) statistics to measure their performance and to make predictions about future campaigns. These X (former Twitter) statistics packed with metrics data let digital marketers know what works and what doesn’t work for them.
2. How often do we update our X (former Twitter) statistics?
We update our X (former Twitter) statistics quarterly to bring forth data that keeps our charts relevant.
3. What do your X (former Twitter) statistics include?
Our X (former Twitter) statistics provide charts for best time to post, average engagement rate, and much more data will be updated.
4. Is X (former Twitter) losing or gaining users?
So far, X (former Twitter)'s glide has amounted to an 18.7% traffic decline as of March 2023, according to the web analysis site Similarweb. True, Musk told the BBC that X (former Twitter) was seeing record user engagement and that major advertisers were returning.
5. Is X (former Twitter) on the decline?
On Sunday, Matthew Prince posted a graph from Cloudflare's ranking of the most popular websites in the world showing X (former Twitter) has been in decline since the start of 2023, not long after Elon Musk took over the platform.