Audit any TikTok account for free

Get a 30-day audit of any public TikTok account, covering engagement rate, posting frequency, top videos, and what's driving results.

HBO

2.8M Followers

6.76%

Engagement Rate

33K

Average Likes

197K

Average Comments

This calculator gives you key metrics for TikTok accounts.

The Engagement Rate per Post (by views) is the sum of likes, comments, shares, and saves divided by the number of posts in the last 30 days, then divided by the number of views. This result is multiplied by 100 to show the percentage.

Average Likes represents the total number of likes divided by the number of posts published in the last 30 days.

Average Comments represents the total number of comments divided by the number of posts published in the last 30 days.

Enter a TikTok handle to instantly see key metrics and analytics for that account.

Analysis

Content

Total Posts

Average Posts/Day

Total posts: The total number of posts published by this profile in the last 30 days.

Average Posts/ Day: The average number of posts published per day over the last 30 days.

Engagement

1.2M

Total Organic Engagement

41K

Avg. Engagement

Total organic engagement: The sum of likes and comments on the posts published by this profile in the last 30 days.

Avg Engagement: The average engagement received on a post.

*This analysis only takes into consideration data for the last 30 days.

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How to analyze your TikTok performance with Socialinsider

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FAQs about the TikTok audit tool

Got a question? We've got answers.

What does the free TikTok audit check?

Enter any public TikTok handle to audit the account's last 30 days. You'll see engagement rate by views, average likes and comments, total and average engagement, posting frequency, and the top-performing videos.

How is the TikTok engagement rate calculated?

The tool calculates engagement rate by views. It adds up likes, comments, shares, and saves on videos from the last 30 days and measures them against the views those videos received. Views are used instead of followers because TikTok distributes content well beyond an account's followers, so follower-based rates understate performance.

Why don't the results match TikTok's native analytics?

TikTok's native analytics include private data only the account owner can see, such as watch time, traffic sources, and audience demographics. This audit uses public data over a fixed 30-day window, which is what lets you audit accounts you don't own.

Is it free? Do I need to sign up?

Yes, it's free, with no sign-up required.

What other free TikTok tools can I use?

To compare two accounts side by side, use the head-to-head TikTok comparison. If you only need the engagement rate, use the TikTok engagement rate calculator.

What does a full audit in Socialinsider add?

Historical data beyond 30 days, content pillar analysis, earned media vlaue, and exportable reports. Start a 14-day free trial.

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